Staged by the BAM Fellows College. Professor Emmanuella Plakoyiannaki FBAM in conversation with Professor Pawan Budhwar about case study research in Management.
Our series of BAM Masterclasses are delivered by prominent management theorists from across the globe each year. These online webinars are an exceptional learning experience, revealing how top academics think about the world, what inspires them, and how they develop and apply their ideas. Where do influential ideas come from? What leads to them to being widely taken up?
The Masterclasses provide a platform for attendees to deepen their understanding of key research topics and academic practices. Led by esteemed experts, these sessions are crafted to address the evolving needs of the academic community. The masterclasses foster a collaborative environment where participants can engage with cutting-edge insights, explore contemporary debates, and share best practices. Tailored to support the advancement of academic careers, the masterclasses enable participants to stay at the forefront of research and practice.
The aim of this webinar is to inspire scholars design and write their qualitative case study research. Qualitative case study research is a methodology of choice for scholars in the fields of Business and Management. It accomodates different philosophical traditions, ways of reporting and theorising styles.
However, in this presentation, Emmanuella will argue that current practices will need to be rethought in order to realize the full potential of qualitative case study research. She will discuss and problematise the disciplinary convention as well as offer alternatives of how to think about case study research in the field.
In conclusion, Emmanuella will discuss best practices that qualitative scholars can consider when crafting their case study manuscripts. This webinar draws on Emmanuella’s extensive experience as editor and reviewer of qualitative submissions in top tier outlets in the broader area of Management and IB.
BAM Fellows College
This event is useful for qualitative scholars at all career levels as well as quantitative scholars who wish to engage in quatitive case study research.
Chaired Professor of International Business, University of Vienna, Austria
Chaired Professor of International Business, University of Vienna, Austria
Emmanuella Plakoyiannaki, BA, PhD is Chaired Professor of International Business and Head of the Department of Marketing and International Business at the University of Vienna, Austria. She is also Visiting Professor at Leeds University Business School, UK.
Before she joined the University of Vienna, Emmanuella Plakoyiannaki was Professor of International Business at the University of Leeds, UK. She holds a PhD from the University of Strathclyde, UK where she subsequently remained as a Post-Doctoral Fellow. Her doctoral studies were supported by the Greek State Scholarships Foundation, while her Post-doctoral research was funded by the Economics and Social Research Council (ESRC), UK.
Emmanuella Plakoyiannaki currently serves as Associate Editor in the British Journal of Management. Her research interests refer to qualitative research in International Business; SME and family firm internationalization and international entrepreneurship. She also seeks to understand and problematize the role of time, context and space in International Business theorizing. She has published in highly ranked academic journals including the Academy of Management Review, British Journal of Management, Entrepreneurship Theory and Practice, Journal of International Business Studies, Journal of World Business and Journal of Management Studies.
Emmanuella Plakoyiannaki has been awarded the Medal for Research of the British Academy of Management (BAM) in 2023. In 2021, she received the prestigious Journal of International Business Studies (JIBS) Decade Award for her co-authored paper entitled “Theorising from Case Studies: Towards a Pluralist Future for International Business Research”. She is regularly invited as a guest Professor and keynote speaker at leading international universities and conferences and provides supervision for PhD Theses.
Professor of International HRM, and Associate Pro-Vice Chancellor International at Aston University, UK
Professor of International HRM, and Associate Pro-Vice Chancellor International at Aston University, UK
Pawan Budhwar is the 50th Anniversary Professor of International Human Resource Management at Aston Business School and the Associate Deputy Vice Chancellor International, Aston University, UK. Between September 2020 – April 2023, he was Head of Aston Business School. He is the Co-Editor-in-Chief of Human Resource Management Journal, a Consulting Editor of Journal of International Business Studies and is globally known for his research in the fields of strategic and international HRM, digitalisation, sustainability and emerging markets. He received his doctorate from Manchester Business School, UK in 1998. He has published over 160 articles in leading journals and has also written and/or co-edited over 31 books.
Pawan is the co-founder and first President of Indian Academy of Management, an affiliate of Academy of Management. He has served as an advisor to the Commonwealth Commission for six years and as a co-editor-in-chief of the British Journal of Management for 7 years (2014-2020).
He is the Co-Vice Chair Research & Publications of the British Academy of Management, the Governing Board Member of Centre for Responsible Business (India) and a Fellow of the Academy of Social Sciences (UK), Higher Education Academy (UK), the British Academy of Management and the Indian Academy of Management. He has received millions of pounds of research grants over the years and numerous awards for his contributions to the field of business & management, including the International Federation of Scholarly Management Award in 2022 for Exceptional Services to the Management field worldwide and British Academy of Management Medal for Research Leadership in 2021. In 2023, he was rated 4th in the World Top Business & Management/ Human resource Management Scientists.
Pawan has served or sits on a variety of national and international advisory panels, has presented at the UK Parliament on India-UK trade relations, and was part of the UK government’s Department of Business & Trade Higher Education Mission to India in September 2023.
Please contact the BAM Office at [email protected] with any queries.
BAM Members: Free
Non-Members: £50
Registration closes on 11th February 2025 at 23:59 UK Time
For more information, please visit BAM Membership
Payment for the event must be received before the start date of the event concerned. Access will not be permitted to the event if full payment has not been received.
Cancellations
Cancellations received within 14 days of booking your place on the event will receive a full refund.
Cancellations received after the 14-day cancellation period and later than 14 days before the start date of the event will not be eligible for a refund.
Although we endeavour to run all events as advertised, BAM reserves the right to cancel any event if, for example, there are not enough people to justify running the event or if other significant unforeseen circumstances arise.
To cancel a booking a cancellation request must be submitted via your BAM Account, to do this: